The Free Press Journal (Mumbai) has been the favourite newspaper for lakhs of readers over the last 9 decades. Over the years the newspaper has reinvented itself to keep pace with contemporary trends and changing dynamics of the market. But even in the ever-changing milieu, one thing has remained constant-the FPJ has always been perceived as a city paper that is anchored in Mumbai’s ethos.
A wholesome newspaper, it gives unalloyed news, incisive analysis and bold editorials to the ever-discerning readers in all age brackets and income groups. And all these for just Rs. TWO! Which is very reasonable and also less than scheme price offered by other standard newspapers. No wonder the FPJ is the unanimous choice for the business and trading community keen to catch up with tenders, court notices and corporate advertorials- of both private and public sector undertakings.
Loyalty Magazine is the most widely read title on the subject of customer retention. It covers loyalty as a broad concept, reward programmes, affinity, customer insight and CRM. Importantly, it focuses heavily on how technology is reinventing what is possible, with analytics and other customer information management systems, and how mobile interaction and engagement are changing the rules.
Containing in-depth interviews with industry leaders, and briefings on emerging topics, such as loyalty and blockchain or the global growth of coalition programmes, it is required reading for anyone keen to keep their customers.
- Readers in well over 70 countries
- All business sectors addressed, including retail, financial services, travel and hotels, telecoms and online/social media.
- A daily news and features website www.loyaltymagazine.com
- Printed edition of Loyalty Magazine published three times a year to support The Loyalty Magazine Awards.